Graham and Brown Wordplay

I found these ads on the web site for a British Advertising company. They rely heavily on the humor of the juxtaposition in their imagery supported by a slight twist of words. Although they don't follow the ideal headline formula including a noun and a verb, I still found them to be effective. The twist of the words paired with the quirky images lets consumers know that the company designs edgy patterns and will appeal to that specific audience.

You can check out the full ad campaign at:http://www.10associates.co.uk/selected_projects/wordplay_campaign/